Tag Archives: New York Fashion Week

Millinery to Power The Image

Twelve months has passed and this Milliner still hasn’t been on the Move. 

The confinement, however, has thankfully come to an end as borders open, travel confidence grows and life stirs from our pandemic haze.

While I’ve been fortunate to have spent these past few years in Broome, the seclusion has still had an effect. 

Even with it’s wide open spaces, wilderness and beach, being away from family and friends for so long has been hard, for us all.

I’ve always justified settling on the opposite side of the country to my family by being only a flight away. Who would’ve thought? 

But don’t you worry – like the rest of us, I’ll be making up for lost time. 

The planner is out and this year there’s aeroplane stickers on the board. 

2022 in Broome kicked off with the golden opportunity to showcase by runway, my first collection of millinery for the year. 

Crown Jewels II was three months of creativity – a collection of Mardi Gras show pieces, wearable art, feathers, shimmer and bling; a mix of stage show millinery, creative artistry and race wear for those who like to take it up a trackside notch.  

I was filled with pride as each piece took to the runway and in stark contrast to the poised and silent crowd of New York Fashion Week, the models played to the screaming crowd that lined the outdoor stage beneath our balmy WET season Kimberley sky. The parade was so much fun.

Courtesy of Broome Pride Inc, captured by Laura Gass Photography

This Launch party of the Broome Pride Mardi Gras festival was filled with colour, excitement, glitter and fun. Broome was back! Events were back – and I was so grateful to be part of it all launching a collection as Milliner to the Queens. 

Surge Films Broome captured the energy of the runway with this footage Hats by Felicity Crown Jewels II Runway Show

The Launch party, however, was the first and the last crowd event of the Broome festival to take place. 

As covid continues to creep into the Kimberley the decision was made not to hold the other major events of the Mardi Gras.

As we’ve all learnt to say these past years, – “it is what it is”, and so we pack away the bling and get on with plan B, C or is it down to Z… 

My Crown Jewels II millinery collection is now available for sale on my website – Hats by Felicity Crown Jewels II Millinery Collection

And, bringing forward the next plan – I am thrilled to launch my Millinery for Creative Photoshoot Hire

For all you creative photographers out there, I have curated a collection of my unique millinery for hire, to compliment your next photoshoot – Millinery to power your image.

Whether you are shooting a business promotion for a client or your own creative photography – the Hats by Felicity Millinery Hire collection is offered to photographers Australia wide. 

Click to Millinery Hire for Creative Photography Hats by Felicity Millinery for Creative Photoshoot Hire

With Broome race round next on the Millinery event calendar for me, it’s back to the studio to create my next collection due for release in May.  

Oh, and keep an eye out for the Milliner on the Move – I’m getting back out on the road. 

Click to the footage of the runway show by Surge Films Broome Hats by Felicity Crown Jewels II Runway Show

Enjoy the video and enjoy precious times reconnecting with family and friends.

Cheers & keep smiling

Felicity (Flic)

Hats by Felicity

Milliner on the Move

Release the Crown Jewels – the runway of the Bay

It was after a few beers with my brother, Billy, when the idea came to me. We often have a yarn and a few ales over the phone – living on opposite sides of the Country, it’s how we keep in touch. This particular time he’d mentioned a woman he met who was working with Sydney’s Mardi Gras. She’d been surprised to hear I was a milliner in Broome, and looked up my instagram. 

That was pretty much the conversation – but in my sleep – my never resting, always busy sub-conscious mind came up with a plan, and the next morning I awoke with huge excitement; – I was going to create millinery for Broome’s Mardi Gras – I was going to become the Milliner to the Queens.

Busting to tell my house guest at the time, Margaret, I followed her around the kitchen, as she was still wiping the sleep from her eyes, blurting my Mardi Gras plan that Hats by Felicity would create for rural and regional women, AND Queens.

I was designing creations that day for a few little here I am pieces to enter the industry. I was SO pumped to have realised another outlet for my creative trade. With the demise of race-wear millinery due to covid, I had pivoted into bridal, launching my bridal collection in January, and now it was time to start creating for Mardi Gras.

Previously, when I created for the runway of New York Fashion Week, I was in my absolute creative element, but until now, I hadn’t realised a market for these elaborate creations. I was back in the creative zone that I had experienced for my international shows.

Hats by Felicity – New York Fashion Week SS2017

In it’s 7th year, the Broome Mardi Gras is a week of events bringing our little town together and alive, in what prior to Mardi Gras, was a terribly oppressive time of the year. 

The heat is still here, don’t get me wrong, but now it’s lathered by glitter. 

Broome is blooming in February, – our hotels are filling as the week unveils, the restaurants are booking, the positive economic impact is nothing short of invigorating – there’s literally dozens of events, from story time with children, to makeup with teenagers and the Cabaret, the Dance party, the pool party – bingo, breakfasts, the list goes on. 

Broome is alive – and I am thrilled to be part of the excitement. 

Lucy from Broome Pride, the woman behind the organisation of events, heard I was creating this collection and invited me to showcase at the “Pride Tide” gin launch event, Saturday 13th February. 

The timeframe was the shortest I’d ever created to and for a runway collection, I needed materials – I needed ‘bling’ and the response to my call out was phenomenal – it made my heart sing. Friends, The local Broome Aqua ladies, Sun (Dance) Studios Broome, The Chamber of Commerce and Regional Arts WA filled my studio with bling.

I locked myself away for the short few weeks and created a 24 piece collection that unveiled on the runway of the Roebuck Bay Hotel outdoor venue, as part of the launch of Moontide Distillery’s new gin.

The “Pride Tide” Launch featured the launch of the Hats by Felicity “Crown Jewels,” and I couldn’t be more excited, thankful and proud. 

Just when I thought it couldn’t get any better – the local pole dancing troupe were available to model my creations. 

“Can we get out our sass” they asked? “Oh my Lordy yes”, I said.

There was no better way to officially launch as the “Milliner to the Queens,” than with the “Crown Jewels” collection paraded by local models filled with personality and sass, showcasing to a capacity local crowd, at an outdoor venue in Balmy Broome, filled with colour, shimmer, sweat and fun.

Enjoy the footage of the launch and if you know any Mardi Gras Queens, and fun-stars who love to get amongst the February Mardi Gras festivities, share the launch around. My “Crown Jewels” collection is now officially unveiled, launched and available, and there’ll be more glitter to come over the years. 

Photography by Laura Gass Photography | Footage by Lana Reed Productions | Thanks to Moontide Distillery, The Roebuck Bay Hotel and Broome Pride.

Now … It’s time for another beer with Billy

x flic 

Sandfire Ash


Every Hats by Felicity creation has a story – usually involving people and places, and almost always about feathers.
In the mid 1990’s when I was working as a jillaroo on Mandora cattle station south of Broome, I was introduced to the Sandfire Roadhouse. Many of you will know Sandfire as a roadhouse where you fuelled your car, grabbed a bite to eat and continued along the great northern highway, but for us in 1996, Sandfire road house was our local drinking hole. With no towns for hundreds of kilometres north and south, for us Sandfire was more than just a fuel stop and a place to grab a pie, it was our pub.
Understandably, I was devastated when in 2007 Sandfire Roadhouse as we knew it suffered an electrical fire and burned to the ground. The roadhouse reopened with a transportable within 48 hours of the blaze and in April 2010 the roadhouse that we know today, opened, but without the bar that will now remain part of history.
If you’ve ever been to Sandfire, either then or now you would have met the friendly peacocks that roam the site and in particular the rare white peacock. Owner Ken Norton has known me since those early Mandora station days and always been a supporter of my millinery journey, and each February, when the peacocks malt their feathers, Ken collects them for me to use in my millinery creations.
It was a given that when I was chosen to showcase on the runway of New York Fashion Week that I would use these magnificent peacock feathers in my collections.
In 2015, I showcased my Spring Summer 2016 collection on the runway of my solo show with my finale’ piece honouring the white feathers of Sandfire and acknowledging the fire, with my creation aptly named “Sandfire Ash”.

No sooner had she landed from the runway of New York Fashion Week, Sandfire Ash then appeared on the Seven Network Sunrise breakfast show program, the eve before Melbourne Cup Day, 2015.



When I returned home to Broome from New York and Sydney I had a visit from Ken Norton, who wanted to purchase Sandfire Ash for his partner Dorothy. I was ecstatic. I always love to know where my creations end up and to know Sandfire Ash would be down the highway from Broome made my heart sing. Given the creation’s size was somewhat a feature, Ken also put in an order for a Mini Ash for Dorothy, that she could wear to the races.

Dorothy not only donned Mini Ash for the Broome Cup 2019 but she also wore Mini Ash to her Daughters wedding, as Mother of the bride in Ireland. 

Mother of the bride, Dorothy and Ken, Ireland 2019

Sandfire Ash

Mini Ash

Ken always said he wanted to display Sandfire Ash with the story of her journey from Sandfire Roadhouse to the runway of New York Fashion Week and true to his word, here she is.

Next time you’re driving the Great Northern Highway and pull into Sandfire Roadhouse, make sure you say Hi to Sandfire Ash (and Ken and Dorothy). 

xflic 

“Creating the Way” Hats by Felicity ebook

Isolation has given me the opportunity to write what I’ve been wanting to write for some time now, so for all you creatives out there sitting at your computers with an idea that you’ve had to start your own creative business, I’ve written this ebook for you. I’ve compiled 14 of my favourite ways of working, my Flic tips, my words of wisdom and backed them with the story of Hats by Felicity to inspire you to have a go at creating your own creative business. Enjoy, and let me know how you go. xf

https://www.hatsbyfelicity.com.au/collections/creating-the-way-hats-by-felicity-ebook

Me on a Podcast?

Excited to share my little yarn via the Central Station podcast and I thank Steph Coombes for her persistence in asking .. I feel most privileged, and I hope you enjoy. xf

 

A Wide Brimmed Idea ..

It was 18 months ago now, that almost silently, I released the “Cruise Broome,” the first hat of my custom designed commercial hat range, and since that April, 2017 backyard unveil, this next chapter of my hats by Felicity story has excitedly grown.  

I’ve always been completely passionate about the hat, particularly the cowboy hat.  … I create them, collect them, wear them and like many of you, just plain love them.  “One can never have too many hats” you’ll hear me say … as I hang another hat on the rack.

After releasing the ‘Flic Pinch’ palm leaf hat on the runway of NYFW, I created one for myself to wear in my stall at the Courthouse markets, Broome. 

Customers wanted my hat, but when I told them the price of the bespoke creation they turned straight for the mango smoothie line.  Don’t get me wrong, there are people who know and respect the hat and understand the price and will pay; but I want everyone to wear hats!  So, a few years ago, I started researching the price point that the general population was prepared to pay for a wide brimmed hat that protected them from the sun and of course, looked good.  The resultant price made it unachievable for me to personally create the hat, so I set about designing a hat that someone else could produce for me; a hat that I felt confident people would feel great in, they’d wear with pride, wear often and grow the SunSmart message; a hat that had my touch, fit them perfectly and was affordable.  Designing it turned out to be the easiest part – the challenge was finding someone to make the hats who understood me and what I was aiming to achieve; who respected my touches and would create the hat to my own standard.  Many sketches, prototypes and sleepless nights later, I finally secured the supplier for my first Hats by Felicity custom designed commercial range of hats.  

There’s moments in life that are significant chapters of our yarn and let me tell you the arrival of my first box of hats designed by me, was certainly one.  

Marketing was next; getting this baby out there.  I passively launched during the Shinju artist open house trail early 2017.  People came to view my millinery, and were led through my gate and up to the studio shed by a line of ‘Cruise Broome’ hats.  The reaction (to both) was great.  The Cruise Broome hats walked out the gate, and … they looked GREAT.

I then included the hats in my Sunday market stall, where I’m able to showcase the finer details of the hat, taking time to measure customers heads, use the internal drawstring to size perfectly and shape the brim according to individual’s comfort zone and sense of style.  

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I subtly included the hats in my millinery exhibitions and events big and small across the country, from the North West tip of the Kimberley, through the Pilbara, Gasgoyne and into Perth, across to Balmain, Sydney and country NSW; I even left a hat in South Africa.  This Milliner on the Move has spent every opportunity to be on the road and promote this collection to all.  

I met with retailers throughout WA and and I’m extremely proud to say that from the northwest tip of the state down to the wheatbelt you can now purchase my custom designed hat, in fact, you even have a choice, with four more hat designs since launched with this Hats by Felicity range.  

 

The next step, knowing demand existed, was getting myself to a position that enabled the purchase of my first large order from my supplier, and I couldn’t be prouder to have taken this big small business step … just …  last … week!  So, it’s game on and make some room in the shed because the hats are on their way.  

Outlets where you can purchase the hat range in WA include Cygnet Bay Pearl Farm, Broome Visitor Centre, Eco Beach Wilderness Retreat, Port Hedland Visitor Centre and Botanicalia Gallery in York.  The plan of course, is to stock Australia wide so I still have some work to do.  But in the meantime, you can also purchase via my online store www.hatsbyfelicity.com.au and if you’re in Broome, at the Courthouse markets or from my studio by appointment.  

If you’d like to be a stockist please contact me on hatsbyfelicity@bigpond.com.

This is my moment to thank you, who, had faith in this project and dream of mine to develop a SunSmart hat that fits, is affordable and looks good.  You must feel great in your hat.  Be it bespoke millinery or a wide brimmed sun hat, those who know me know it is my biggest belief that putting on your hat must instantly make you feel great.… it’s not just about the hat!  

A huge shout of thanks to you who tag me wearing your hats out and about – globally even!   This not only makes my day, but makes this, my hat product, credible and very real.  

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I’ll be in touch again closer to the festive season but in the meantime, keep an eye out for a little yarn on ABC Landline and the U.K. BBC Julia Bradbury TV Series, for a snippet of feathers and fun.  The fabulous hosts of both shows each own a ‘Cruise Kimberley’ hat, so who know’s, the hat might even make a celebrity guest appearance. 

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I know it’s been a while between updates, it’s been a pretty hectic time for us all; but we have to keep these goals going and be in it for the long haul.  So, thank you.  I hope this finds you happy, healthy and well.

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Stay committed to your dream … you can make it happen.

x flic 

I tip my hat

Apparently, very few people were prepared for my runway treat of male models in the NYFW show. iPhones went skidding across the runway as guests fumbled and flurried and tried to re-gain composure – they simply weren’t ready for the eight-pack that presented and opened the show. Even the live stream experienced an interruption.

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The Bondi Bather sequins swimwear too, was a huge hit and with immense pride I can also report, so was my 20 piece collection of millinery and worn art. And as the months go by and another photographer tags me with his own moment captured, I get to relive the feeling of show exhilaration again and again and still to this day.

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My creativity, sweat and tears was showcased to perfection by the models and the somewhat unnerving paparazzi experience afterwards left me with no doubt that I had achieved the goal set before me and perhaps more.

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But in less than 10 minutes it was over. The next designer was on the runway, I was in a tiny dark hall way, hugging my pieces with protective arms, caught against the traffic in the narrow backstage warren and unable to make any movement against the long line of models – my NYFW Spring Summer 2017 showing was done.

For the past three years Ive been privileged to show on the runway of New York, so this year I was better prepared for the ‘lost’ feeling that follows; when the whirlwind that is my existence since the year began comes to an abrupt end. After the chaos, and the celebrations with treasured friends who have travelled the globe for the show, there’s that real risk of losing direction, momentarily at least.
The live stream of my runway show was viewed by 15K people with a reach of over 37K on Facebook alone. I didn’t know what to do with those stats. All of it was so overwhelming, the lead up, the show and afterwards and at times I felt I was in a complete out of self experience.

Combine this with the post-adventure blues as each treasured friend zipped their suitcase to head back home – I needed the next thing to look forward to and fast. So before I headed to the U.S, I planned a little adventure to embark on after New York, something to look forward to and keep those ‘lost’ feelings at bay.

First stop was a trip to the Hamptons with great friend and brilliant Broome based Aussie photographer Kathryn Sprigg. We spent the first day scouting the Hamptons for photoshoot opportunities and the next two days photographing and believe it or not, I was the one wearing my collection. By no means a model; this was understandably a very casual shoot, no hairdressers, no makeup (no shock there), and for most of the time I was still wearing my RM Williams boots but the aim to create visuals for my Hats by Felicity portfolio was achieved. This soon to be completed, visual documentation of my journey and growth of millinery art is being developed primarily for film and television, to promote myself as a milliner looking for a job.

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The portfolio will also promote me to print media, as an available resource to provide millinery and worn art creations for photo shoots, for others promoting their brands. The creation of this visual story has been a great follow on for me to delve into after the show.

With Hamptons shoot done, my next stop was Texas. I love this place and I was not going home without a few days touchdown at least. I had met a great texan couple at the Broome Cup races (as you do) and we had exchanged numbers and I was excited, not only to spend the day with Rusty and Monica but they were also taking me to visit a hat maker – Rusty’s hat maker, who incidentally, was taking the red pindan dirt out of Rusty’s hat! What are the chances of me viewing a cowboy hat getting Kimberley dirt removed from it in Texas!

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Jeff from Biggar Hats is a legend. He not only welcomed me to his Decatur store but I got to tour the back store workshop with insight into Jeff’s own tricks of our treasured hat making trade. Like me, Jeff is passionate about creating individual hats for individual people. He measures the head, creates the wood size mould that he also engraves with the client’s name before creating the perfect hat for each client that walks through his door. I sew in a pearl button to my one-off creations and Jeff embellishes the clients name to the inside of their hat. We love bespoke.

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Rusty, Monica and I spent the majority of our day in Biggar Hats and were then pressed for time for their other Texan must do’s, which is why it’s always a great plan to return! What we did do however, was somehow discover we had but a few degrees of separation in friendships and we were simply meant to meet.
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For the final leg of my adventure, I stopped over in Hawaii for a few days, to break up the long trip from Texas to Broome and to re-energise and prepare for my life. I finished full time salaried work during the year and while show preparations and bespoke creations had kept me busy before I left, I was heading back to a new life of working for myself.

I used the time in Hawaii to do my post show interviews, making sure I was relaxed and comfortable with that magnificent ocean view, as we all know public speaking is not my comfort zone. With interviews done, I had two days to completely chill and find myself; Walks along Waikiki beach in the mornings and evenings and by the pool with book to read during the day – the second day by the pool I brought along my notepad and pen.

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I feel it’s so important to take time out from our lives, whatever they may entail and give time to yourself, to relax out of the space you are in, to energise and have the ability to clearly and sensibly plan where to next. I honour myself with this space every Monday night – commonly known to those close to me as my ‘Flic nite’. It only takes a few hours but I stop and sit. It’s the night I’ll have a foot spa or face mask, I’ll even book a massage – I do not work, and that’s a hard thing to do – especially now that I work for myself as we all know the self employed never really stop. Headspace is so important – our mental health just as important as physical.

My Milliner on the Move business too embraces mental health just as much as it embraces rural, regional and remote Australia. The hats being the ploy, enticing people to stop, even if it’s just for one night and to be surrounded by friends and laughter; to forget about tomorrow’s crazy itinerary just for a moment. The joy of millinery isn’t just about the hat – it’s about what donning a hat does for us; how it makes us feel, change our stance, play a hero, even an alter ego. Hats make us happy.

It took me 40 years to realise I wanted to be an entrepreneur and now that I’ve worked it out, I am passionate. In many ways, my millinery art and passion have delivered me here. And as well as growing my millinery to the next levels I am also excited to embark on my other passion of business and special project development, – making ideas happen. I’ve launched my new Business FMB Projects, to help others bring their ideas to fruition.

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I’ll be very honest when I say I am petrified and scared as I embark on this self employed journey but I’d be pretty peeved’ at myself if I didn’t at least have a go.

I have also launched my Hats by Felicity online store and would love your feedback, particularly on any products that you would like to see me include. http://www.hatsbyfelicity.com.au

I have learnt so much on my journey that on the outside may showcase the hat, but like everyone else, has so many other layers beneath. I feel my hats are only the beginning and they still have so far to grow. I feel the time is now right to take the plunge and go out on my own; to grow not only my millinery and worn art but also my other passions and small businesses.

And I want to share my skills, experience and lessons learned with others who have ideas they want to grow.

So as I tip my hat to another NYFW show I tip my hat to you, my friends and supporters who got me there and have got me here; to following our dreams and to new business ventures and health and happiness in 2017.

I tip my hat to life.

x flic

Oh and for those who keep asking .. I’ve worked it out – my driving words for 2017 are innovation and adventure

Celebrating with my fabulous friends after the NYFW show. Bubbles and sunset on a rooftop in New York.

Celebrating with my fabulous friends after the NYFW show. Bubbles and sunset on our rooftop in New York.

Sore thumbed Olympian …

I can see the Empire State Building from my Manhattan apartment window – did you know they change the colour of the tower lights every night? Tonight it’s orange and blue. I have to pinch myself that I’m here.

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It’s been a massive run to my third NYFW show and thanks to my friends and some amazing sponsors, and the creative headspace from working for myself (yes … I’ve finished with the Ag Dept.), I am well and truly here, all glue guns blazing, with my Spring Summer 2017 collection of millinery creations, and I’m ready to show to over 300 VIP’s and the fashion world, in but a few short days. To say I’m a tad nervous is absolutely nowhere close to the mark!

The lead up to this years event has been busy. As milliner on the Move I had brilliant trips to Anna Plains Station in the Kimberley and to Yarrie Station and the races of Marble Bar in the Pilbara region. Both of these adventures, however, command their own individual blog space, so you’ll have to stay tuned for these yarns on my return from the shiny red.

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The Broome races too, were a feather above the rest this year with Broome Cup being the most colourful of all Broome trackside events I’ve seen yet. Never have I created so many hats and headpieces in one year and although my fingers are still recovering, I’m already excited to do it again.

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And now I am here, in New York City on the eve of Fashion Week with my Hats by Felicity showing this Sunday, September 11, at 5pm. I keep doing double takes as I see my name and imagine this is how the Olympians must feel – with AUSTRALIA in capitals beneath … i’m sure Olympians have more than sore fingers and thumb, though … and they probably use the stairs, not the lift.

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My runway event will be live streamed through the Hats by Felicity Face book page. I’m showing with Fashion Gallery at the Grand Ballroom of the Manhattan Affinia Hotel 5pm NYC time and believe me, not only are those chandeliers going to shine .. my models are wearing a custom made Bondi Bather special that compliments my collection to perfection and I can’t wait to show you all.

And wait till you see the feathers … my feather collectors have been amazing again this year with feathers coming from all parts of Australia. Without these stunning plumes and while Im at it, without my feather sorter (thanks Ella) I wouldn’t be showcasing half the collection I am about to, so when these hand collected feather creations float upon the runway please feel as proud as I am because without you, they simply wouldn’t exist.

I know I’ve said it twice before, but when this collection presents on the NYFW runway, it’s not just me showcasing, it’s a whole swag of us who are part of the hat and yarn …

I met the models who are going to parade my work yesterday, some of which are return girls from last year. They are a really lovely bunch who looked a tad unsure when I explained the dictionary meaning for Felicity is ‘happiness’ and bliss, and if they feel happy when they are wearing my creations on the runway, then by all means feel free to smile ..

Tonight I have my own big smile with my whole collection around me, I’ve been trying pieces on and assigning them to the models, preening feathers and feeling proud, with the Empire State building shining above me. I can’t wait to show you.

And what do I want to achieve from this NYFW event? Apart from raising awareness of millinery as a wearable art, through my collection entitled “Australia in Bloom” I want to proudly highlight our stunning and truly beautiful rural, regional and remote Australia; and above all, as a small business and passionate milliner, I want to secure a millinery contract in the industry of film – then we can aim for the Oscars after this!

A special shout of thanks to those who have dressed me for the runway, provided me with luscious lashes and fabulous skin, amazing hair and sensational sunglasses; who created spectacular outfits for the models, put together heart pumping music for the runway; for the pearls that are about to walk the runway, who designed my menu of creations for “Australia in Bloom” and millinery materials of stunning best; those who’ve fed me when I was in lock-down creating this collection, who’ve sponsored my name to the wallpaper for the red carpet, models for the runway; for your talented photography (Kathryn Sprigg) and who’ve worked tirelessly by my side making all this happen (thank you Kim St John). You are all tagged with love and thanks. And to my family and my friends, who continue rock my world and make this millinery dream happen … Thank you.

See you on Sunday – I’ll wave from the runway (if i’m conscious).

x flic

PS A heartfelt thanks for this surprise GoFundme site… #fundedbyfriends

https://www.gofundme.com/2mwke97f

Blooming oath I can

It’s been hot in the Kimberley. We’ve had a dry Wet season and the humidity and heat has been taking its toll. Amazingly though, as we mere humans melt in the heat, our desert plants have been blooming. My own desert roses have the fullest clusters of flowers that I can remember.
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The Australian outback, our rainforests, coasts, cities and towns are a constant spectacular of floral bloom and I couldn’t be more excited to showcase our colourful land through my upcoming third annual Hats by Felicity show at New York Fashion Week.

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I am completely pinching myself with the third invitation, after my runway debut at NYFW as the first Australian Milliner, showing with Fashion Gallery in 2014. I feel much smarter and more confident this third time round and although we all know the stress will rise as I near September’s show, the levels will be far less than the past two years. I may even get to enjoy my runway bow?!

To kick off the inspiration for creation I ran my Hats by Felicity competition – searching for muse to showcase Australia in bloom. The response was stunning with photo entries flowing in from around the country featuring our flowering plants that stop us in awe. The winning inspiration was from Andrea in Floreat, WA; Western Australia’s Eucalyptus Macrocarpa.

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All this encouragement has flung me well into design mode for the 2016 collections and bespoke commissions. My millinery materials have arrived and my community of feather collectors are delivering the most stunning of plumes.

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Adding to this year’s excitement is an independent invitation to showcase in West Palm Beach Florida, USA. I am thrilled that America has embraced me, and is providing me the opportunity to showcase my millinery passion and art and also to show off my magnificent Australian homeland.

The ride is never without the hiccups though, and my latest was another skin cancer surgery, a small lump from my chest. Not a melanoma this time so no complaints from me and the stitches are out and result is benign. The small scar is simply my visible reminder to continue to be positive and have a go at all goals.

Our Aussie flowers may be outrageously beautiful but the sun ‘down under’ can be downright mean. For most of us adults the skin damage is already done, therefore we need to focus on early detection and book regular skin checks and protect our largest organ, our skin. As old as the message is, we all need to remind our family and friends to slip on a shirt, slop on sunscreen and slap on a hat.

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I love to raise awareness of millinery and outback Australia but I also feel the need to raise awareness of our harmful rays and the greatness of early detection in the fight against skin cancer. Hats, health and happiness are my parting words for today. Along with a huge thank you to my friends as I near my third New York Fashion Week. Thank you to my feather collectors and inspiration gatherers – this upcoming collection will be the work of us all.

It’s time for me to get lost in my studio shed and start creating. Chat again in a month or two and in the meantime, here’s a snippet of my past two years on the runway of NYFW.

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Hats by Felicity NYFW (2014)

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Hats by Felicity NYFW (2014)

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Hats by Felicity NYFW (2014)

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Hats by Felicity NYFW (2014)

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Hats by Felicity NYFW (2015)

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Hats by Felicity NYFW (2015)

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Hats by Felicity NYFW (2025)

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Hats by Felicity NYFW (2015)

Can I do this a third time? … blooming oath I can!

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Third time is a charm

“A penny for your thoughts” I said to my friends, when the inner turmoil grew.
The invitation to return to New York Fashion Week for the third year in a row was almost too much. What an honour! What a road, what an incredible opportunity – what an expense!
I often wonder if anyone else has the inner battles between their adventurous and sensible self’s. The invitation brought an instant smile from ear to ear.  I was designing catwalk creations, planning the collection, the feathers, the styles, the models outfits, the trip … and then Miss sensible entered the room, crossed her arms and reminded me of the mortgage.
Broome to the Big Apple is no small feat but what important things in life aren’t big? It’s the challenge that brings the reward and we all know I live the cliché’ that life is too short, but there’s still that one little Mr Men book that re-appears from the shelf …

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In an attempt to put both egos to good use , I packed my car with a whiteboard, calculator, pens, paper and planner and headed on a solo adventure south of Broome; to one of my special places, with magical memories and ocean calm.

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A few days prior I emailed some friends who would tell me if I was mad to consider the NYFW contract again or alternatively, mad not to. If anyone is going to be honest, it’s our good friends. And if there’s one place to find clarity it’s on a remote beach. As the sun set over the ocean on full tide I crunched numbers, scribbled pros and cons and sifted through the suggestions, ideas and cautions that had been on my mind and had come from my friends.
The decision is the right one – two just wasn’t enough. I’ve signed the contract and I’m going back to New York. I’ve just got to go for the luck of the third adventure.

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And again, if you are interested, I’d love you to be involved. As well as crunching numbers that special place had me designing creations and for this year’s runway show I want to honour Australia’s stunning flora and fauna, be it from the desert, the mountains or the sea. If you come across any flowers and plants that make you stop in awe, please take a pic for me. I want to create a collection inspired by our beautiful flowers and plants and showcase our striking frontier land.

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This pictorial bloom of inspiration will collate in an album on the Hats by Felicity Facebook page and there’ll be prizes for the pic of pics, to add to the fun.
2016 is going to be another big year for us all. Everyone has challenges and decisions to make. Some of us will achieve the goals and some will be led to another path. Whatever the journey is for you, I wish you great health, happiness and safety, and inspiration for the road.
And to my buddies, thank you.
This is our now, and third time’s a charm.
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